🧰 186: Content plan for 2021, give yourself 6 months to make it work, get great reach on Twitter
Most startups change their plan
Most startups change their plan
When Slack's Stuart Butterfield had another go at building a game, he built a game called Glitch and deemed it not commercially viable but saw that the internal chat tool they built for their remote team was valuable. He did a Zoom-in Pivot basically.
Paypal started life as, Confinity, providing encryption on mobile devices. Then changed its focus to building an application that could use the existing encryption technology, and built an application related to financial transactions on a mobile phone starting with Palm Pilots before expanding to email payments calling this new system PayPal. When they dropped Palm Pilots and focussed on email payments this turned their attention to the web where they noticed a lot of traction amongst eBay users. The rest is history.
Great question for this year, what are you doing with last years learnings?
Photo Credit: @chuckstyless
💡Good to Know
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Shortlist of 7 types of content you could try in the passion economy. Link
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