#21 - Starting small is the new pre-Huge
This week went by like a whizz. Like the proud brother I am, it’s good seeing my Sisters business growing. She really has validated a market with the need. I wrote all about the journey earlier this year and she did the research, tested the demand and stayed consistent. The value proposition is clear and she can measure impact by snooping photos and orders. No tech needed.
Yes, I am a proud brother and I won’t apologise for that.
CupsPrinted cups :)
Let's Build Great Products
See the Online Experience your users have in their eyes
This is a specific example of what the checkout experience is like on most sites and applies to eCommerce especially.
Sunday Reads
Inside the store that only accepts personal data as currency
Good thing or bad thing?
The Reality of Missing Out – Stratechery by Ben Thompson
When it comes to ad-supported services, pundits everywhere are fond of the adage “If you’re not the customer you’re the product”. It’s interesting, though, how quickly that adage is forgotten when it comes to evaluating the viability of said services.
Helpful Tool(s)
Heap | Mobile and Web Analytics
Another analytics tool that has come up in conversations recently. It’s been highly recommended for the auto-tracking feature.