#23 - Data Informed, not Data Driven
Hey, peeps, how are you doing peeps?
I want to take this time to thank you for bearing with me on this newsletter. I started off calling it the Offbeat View because I personally felt like I was immersing myself into a space where there weren’t that many faces that look like me so I knew I would be documenting what I learnt from an ‘Offbeat View’.
I started off sharing what I learnt working on a B2B SAAS product, sharing product management mindset. I then realised that people wanted a bit more, stories that were relatable based on what people have tried. That will be the focus and whilst I have set myself some goals around master the value of data, I think it’s important to remember data for what it is - a tool. The main focus around using data is to find answers to important questions and cutting through the clutter especially in the early stage.
So I took to Twitter to see what people vote and data-informed won!
Let's Build Great Products
Data-Informed or Data-Driven - Andrew Chen
Andrew Chen is a growth guru
He thinks about growing businesses like all the time and has shared so many articles on growth, product market fit and unit metrics
Experiments at Airbnb - Data Informed
This tells the story of how AirBnB made a design change that although seemed to be performing better they had a single global metric that they assessed their experiments against which was performing worse after the rollout.
FUN FACT: Did you know AirBnB’s like 7th employee was a Data Scientist?
Sunday Reads
Data-driven vs. data-informed design in enterprise products
This is not as impossible as it sounds, and most product companies are or have been building experiences this way for a few years now. Popularised by ecommerce sites and lean startups, validating…
Experiments at Airbnb – Airbnb Engineering & Data Science – Medium
Airbnb is an online two-sided marketplace that matches people who rent out their homes (‘hosts’) with people who are looking for a place to stay (‘guests’). We use controlled experiments to learn and…
Helpful Tool(s)
SQL Fiddle
If you’re learning SQL, this tool allows you to do online SQL practise in a lightweight manner so you can use common tools ( MySQL, SQLite, Postgre, Oracle) without a server and having to download any software