#79 - Improving the look of pages, Recommended Wireframe tool, FB Groups still pop for research!
Thinking of my go to market strategy…
Shortly after last week’s Offbeat View, I decided that this weeks challenge would be to speak to more leads. My goal is to go through the process rather than mastering it and Hubspot has been used in startups I have worked for and even my current company uses it. I have also seen a lot of marketing content so I know they have skin in the game!
I wanted a simple CRM and my research says Hubspot or Streak. I am betting on Streak (and I am happy to be wrong) but this 30 lead generating hacks might be helpful to someone.
Styling: To learn CSS or use a framework like Bootstrap or W3.CSS?
The advice I got is:
A framework should make your job easier, not prevent you from learning how to do it yourself
Want to make sure you site looks good on Whatsapp/Facebook/Twitter? (basically everywhere that matters): This is a great guide if you know how to use do HTML, it’s all the basics. Not sure if you need to? Run a quick test now!
Prototyping
Whimsical — The Visual Workspace
Got recommended this tool to get around prototyping.
Yeah you can drag boxes around in Sketch or do paper prototypes but I’ll check this
unDraw | Colorful illustrations
Open-source illustrations for every project you can imagine and create.
Below is a page I built in CSS thanks to help from the dope peeps of FrontendMentor
Insights
Demo about UserVoice
This is a tool I introduced to my company a few months ago and I am proud that we are getting a better sense of what our clients want so we can spend our development money the right way.
Costs less than building the wrong features
This is definitely more for Enterprises but I wanted you to see what good insights look like. So save it in your Pocket for when you have 30 mins.
If you’re small, checkout Canny, which is much cheaper at £40 per month.
More Insights
After doing a Lean Canvas, the next step was to do some field research, but I was curious when a close friend suggested trying Facebook Groups as low hanging fruit.
Groups are popping
They have grown 40% 📈 in the last year. Pages are dying on the other hand 😐
Makers
Git aliases for lazy developers
Shared by the Nigerian Front End and UI dev Ire Aderinokun, my favourite tech blogger from the culture. Check it out here
Going to plug Alexander Osterwalder’s Business Model Generation book as it’s my next step in exploring the models that are out there. Also he has a one-page tool to visualise any business on a sheet of paper.
Pluralsight discount codes, deals, course coupons and promo codes
Some deals and discounts for learning coding with Pluralsight. Don’t forget to checkout the other deals too
Culture Chat
“People said I was part of the ‘hard to reach’ community, but the truth is that no one even bothered to reach me.
However, Backstage capital is reaching the hearts and minds of the community we’re serving.“ - @AndysHVC, Managing Director @BackstageLondon.
#TechInclusion https://t.co/WqRP4xJOYO